Ideas
Explore the world's #1 largest database of ideas and innovations, with 476,093 inspiring examples.
Trend Reports
Discover why 1,281 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,534 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,281 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,534 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,229 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 476,093 cutting edge ideas.

Top 100 Pop Culture Trends for 2024

From Video Game-Inspired Boots to Sport Metaverse Partnerships

— January 27, 2024 — Pop Culture
In 2024, pop culture trends continue to significantly influence business strategies across various industries, shaping product development and marketing approaches. The integration of popular movies, TV shows, anime, and sports franchises into product designs, such as celebratory anime shoes and superhero-themed sportswear, has become a cornerstone in attracting niche markets and fanbases. This trend reflects the power of pop culture in driving consumer engagement and loyalty.

Moreover, the rise of collaboration and themed collections is a testament to the blending of diverse cultural elements with commercial products. Businesses are forging partnerships for anime-inspired collaboration capsules and artist-designed streetwear collections, tapping into the fanbase of each entity for a broader appeal and unique product offerings.

Furthermore, fashion and lifestyle sectors are embracing pop culture with innovative twists. Inclusive shapewear collections and sizeless clothing lines are examples of how businesses are aligning with modern cultural narratives, emphasizing diversity and inclusivity.

These 2024 pop culture trends underscore the importance of aligning business models with evolving cultural dynamics, ensuring relevance and resonance in an ever-changing market landscape. For more pop culture innovations in the year ahead, check out Trend Hunter’s 2024 Trend Report.
8.6
Score
Popularity
Activity
Freshness
100
Jelly-Oil Face Cleansers
Jelly-Oil Face Cleansers
Fenty Skin's Melt AWF Cleanser Removes Makeup with Nine Luxe Oils
<
99
Collaborative Custom Guitars
Collaborative Custom Guitars
Epiphone Collaborates with Rush's Alex Lifeson on a New Model
<
98
Chic Chefcore Clothing Collections
Chic Chefcore Clothing Collections
FLAN Announces its New 'In Vino Veritas' Collection
<
97
Stunning Fashion Show Invites
Stunning Fashion Show Invites
Louis Vuitton Finally Debuts Pharrell's First Menswear Collection
<
96
Custom Blue Acoustic Guitars
Custom Blue Acoustic Guitars
Gibson Custom Shop Collaborates with Miranda Lambert
<
95
Actor-Designed Sunglasses Lines
Actor-Designed Sunglasses Lines
BADAZZ GLAZZ is Joe Pesci’s Sunglasses Brand
<
94
Lavender-Colored Kitchenware
Lavender-Colored Kitchenware
Drew Barrymore's Beautiful Kitchenware Line Dropped a Lavender Shade
<
93
Transformative Lip Jellies
Transformative Lip Jellies
Rare Beauty's Soft Pinch Tinted Lip Oil is Lightweight & Non-Sticky
<
92
Sports Metaverse Partnerships
Sports Metaverse Partnerships
WAGMI United is Expanding Web3 Ventures with adidas
<
91
Cartoon Film Camera Collaborations
Cartoon Film Camera Collaborations
FUJIFILM and Nintendo Enhanced Features to INSTAX MINI LINK App
<
90
Vibrant Doll-Inspired Athletic Collections
Vibrant Doll-Inspired Athletic Collections
The New YITTY Collection is Colorful and Playful
<
89
Football-Themed Collectible Candles
Football-Themed Collectible Candles
Cent Ldn Launches its World Cup-Themed Candle Collection
<
88
French Baguette-Shaped Bags
French Baguette-Shaped Bags
The Fendi Baguette Drew Attention at Milan Fashion Week
<
87
Streaming Service Restaurants
Streaming Service Restaurants
The Netflix Bites Pop-Up Serves Dishes from Netflix Series
<
86
Fantasy-Inspired Whiskeys
Fantasy-Inspired Whiskeys
Quest’s End Whiskey Was Created for the Fantasy Community
<
85
Intensely Hydrating Hair Masks
Intensely Hydrating Hair Masks
JVN's New Intense Hydration Mask is Soothing and Effective
<
84
New Wave-Inspired Fashion Collections
New Wave-Inspired Fashion Collections
ALYX and END. Debut the Neon Capsule at Milan Fashion Week
<
83
Movie-Themed Cocktail Recipes
Movie-Themed Cocktail Recipes
These Bombay Sapphire Gin Cocktails Celebrate the Golden Globes
<
82
Hip Hop-Themed Purple Boots
Hip Hop-Themed Purple Boots
Timberland Presents the New Hip Hop Royalty Boot with Stencil
<
81
Puffy Marshmallow-Inspired Shoes
Puffy Marshmallow-Inspired Shoes
Jet-Puffed's S’mores Shoes are Reminscent of the Sugary Treat
<
80
Shark-Inspired Streetwear Apparel
Shark-Inspired Streetwear Apparel
Doublet Launches a Cheeky Fashion Collection in 2023
<
79
Regal Birthday-Commemorating Coins
Regal Birthday-Commemorating Coins
The Royal Mint Celebrates King Charles III's Birthday
<
78
Cult Anime-Inspired Fashion Collections
Cult Anime-Inspired Fashion Collections
UNIQLO UT's Collaborates with the Jujutsu Kaisen Anime
<
77
Anime Monster Snack Cakes
Anime Monster Snack Cakes
The Pokémon Ginza Cozy Corner Cakes are Limited-Edition
<
76
Hip-Hop-Commemorating Concerts
Hip-Hop-Commemorating Concerts
Levi's and Rolling Loud Unite for an Intimate Little Simz Concert
<
75
Nostalgic Cartoon Sneaker Designs
Nostalgic Cartoon Sneaker Designs
The Powerpuff Girls Nike Dunks Will Be Highly Anticipated
<
74
Rapper-Led Fashion Collections
Rapper-Led Fashion Collections
The Ufo361x Lacoste Capsule Consists of Tracksuits, Hoodies, & More
<
73
TV-Show-Based Jerseys
TV-Show-Based Jerseys
Nike Releases 'Ted Lasso' AFC Richmond Jersey Collection
<
72
Fantasy-Themed Watch Designs
Fantasy-Themed Watch Designs
Kross Studio is Inspired by Game of Thrones and House of the Dragon
<
71
AI-Generated Film Trailers
AI-Generated Film Trailers
Curious Refuge Generates a Wes Anderson-Inspired Avatar Trailer With AI
<
70
Sunset-Inspired Sneakers
Sunset-Inspired Sneakers
The Latest Zoom Freak 5 Colorway Blends the Tan and Yellows of a Sunset
<
69
Hater-Created Music Videos
Hater-Created Music Videos
Liquid Death's Greatest Hates Volume III Features Social Media Comments
<
68
Retro Cartoon-Inspired Clogs
Retro Cartoon-Inspired Clogs
The Jetsons are Highlighted in the Latest Pair of Crocs
<
67
Playful Anime Fall Collections
Playful Anime Fall Collections
The Forever 21 x Hello Kitty & Friends Line Launches for Fall 2023
<
66
Film-Inspired Apparel Collections
Film-Inspired Apparel Collections
A24 and Online Ceramics Launch 'Spring Breakers' Themed Apparel
<
65
Doll-Themed Frozen Yogurts
Doll-Themed Frozen Yogurts
Pinkberry's Barbie Land Berry Pink Aligns with Greta Gerwig's New Film
<
64
Doll-Themed Washable Rugs
Doll-Themed Washable Rugs
The Barbie x Ruggable Collab Shares Sophisticated Styles for the Home
<
63
Film-Inspired Watch Lines
Film-Inspired Watch Lines
Kross Studio & Hasbro Debut the Transformers: Rise of the Beasts Set
<
62
Blood Sugar Supplements
Blood Sugar Supplements
Lemme Curb Helps People Get Off the Blood Sugar Roller Coaster
<
61
Phone Directory Fragrances
Phone Directory Fragrances
Yell Revives Nostalgia with 'Eau De Yellow Pages' Fragrance Launch
<
60
Gen Z Coffee Brands
Gen Z Coffee Brands
Florence by Mills Coffee Expresses Millie Bobby Brown's Love of Java
<
59
Playable Beer Coasters
Playable Beer Coasters
This Budweiser Campaign Uses Vinyl Coasters to Support Underground Artists
<
58
Food-Inspired Branded Streetwear
Food-Inspired Branded Streetwear
The New Spam Clothing Line Highlights the Iconic Umami Flavor
<
57
Sizeless Denim Collections
Sizeless Denim Collections
Sene Works with Ashley Tisdale on a Sizeless Denim Capsule
<
56
Franchise-Inspired Digital Egg-Like Toys
Franchise-Inspired Digital Egg-Like Toys
Warners Bro is Launching Harry Potter Tamagotchi Nanos
<
55
Anime-Inspired Collaboration Capsules
Anime-Inspired Collaboration Capsules
mastermind JAPAN and Tokyo Revengers Launch Special Capsule
<
54
Professional Snowboarder-Backed Watches
Professional Snowboarder-Backed Watches
G-shock Announces Partnership with Jake Canter
<
53
Manga-Inspired Clog Collections
Manga-Inspired Clog Collections
The Demon Slayer x Crocs Collection is a Foot Locker Exclusive
<
52
Immersive Multi-Sensory Exhibitions
Immersive Multi-Sensory Exhibitions
Divina Dalí Combines the Genius of Dalí and Dante Alighieri
<
51
Vinyl Record-Inspired Snowboards
Vinyl Record-Inspired Snowboards
Burton Collaborates with Run DMC on Musically-Inspired Collection
<
50
Artist-Designed Streetwear Collections
Artist-Designed Streetwear Collections
Dinner Service NY Released the Striking Maggie Cowles Line
<
49
Doll-Inspired Personal Care Collections
Doll-Inspired Personal Care Collections
Barbie™ x Lush Cosmetics Launches on August 9th
<
48
Superhero Motorcycle LEGO Sets
Superhero Motorcycle LEGO Sets
LEGO Group Announced the Batman Batcycle LEGO Set
<
47
Laser Sword Hard Drives
Laser Sword Hard Drives
The Seagate Lightsaber Collection FireCuda SSD is Star Wars-Themed
<
46
Daily Math Puzzle Games
Daily Math Puzzle Games
The New York Times is Trialing 'Digits' as a Math-based Wordle Clone
<
45
Sizeless Clothing Collections
Sizeless Clothing Collections
Sene Partners with Camille Leblanc-Bazinet for a New Capsule
<
44
Anime-Inspired Keyboard Collections
Anime-Inspired Keyboard Collections
Higround and Crunchyroll Launched Jujutsu Kaisen Keyboards
<
43
Fantasy Survival Crafting Games
Fantasy Survival Crafting Games
'Return to Moria' is a Survival Game Based on Lord of the Rings
<
42
Video Game-Inspired Boots
Video Game-Inspired Boots
Red Wing Shoes Revealed a Super Mario Bros. Inspired Boots
<
41
Streamed Show-Inspired Footwear
Streamed Show-Inspired Footwear
LORENZ.OG Presents the Summerhouse OG Nike Sneakers
<
40
Commemorative Sneaker Shops
Commemorative Sneaker Shops
The '85 Shop by eBay Shares a Collection of Original Air Jordan 1s
<
39
Superhero-Themed Dynamic Vehicles
Superhero-Themed Dynamic Vehicles
adidas and Lexus Join on the Wakanda Forever Car
<
38
Video Game-Inspired Sneakers
Video Game-Inspired Sneakers
The Nike Dunk Low Super Mario Bros. Design is a Custom Look
<
37
Doll-Like Selfie Generators
Doll-Like Selfie Generators
The Barbie Selfie Generator Turns Fans into Favorite Characters
<
36
Futuristic Baguette Bags
Futuristic Baguette Bags
INNERRAUM Launches the Polyphonic Object M09 Baguette Bag in Matte Black
<
35
Cartoon-Inspired Sock Collections
Cartoon-Inspired Sock Collections
The Simpsons and Happy Socks Release a Colorful Sock Collection
<
34
Nostalgic Neon Rollerskates
Nostalgic Neon Rollerskates
The Impala x Barbie Rollerskates Match the Style in the Barbie Movie
<
33
Inclusive Shapewear Collections
Inclusive Shapewear Collections
The +Body by Julia Haart Shapewear Line Features Powerbondtm 2.0
<
32
Doll-Themed Movie Fashion
Doll-Themed Movie Fashion
The Zara x Barbie Collection Features Iconic Styles
<
31
Superhero-Inspired Automobiles
Superhero-Inspired Automobiles
Midjourney Boasts a Slew of AI-Generated Car Designs
<
30
Limited-Edition Festival Fashion Collections
Limited-Edition Festival Fashion Collections
Forever 21 Partners with Bunny Zingler & Rolling Loud
<
29
Game-Themed Apparel Collections
Game-Themed Apparel Collections
BoxLunch and Super Mario Bros Launch Collaborative Apparel
<
28
Beautifying Beach Club Pop-Ups
Beautifying Beach Club Pop-Ups
NYX Professional Makeup's Covent Garden Pop-Up is Barbie Pink
<
27
Pink-Adorned Fashion Lines
Pink-Adorned Fashion Lines
Forever 21 & Mattel Collaborate on the Next Forever 21 x Barbie Line
<
26
Sci-Fi-Inspired Limited Timepieces
Sci-Fi-Inspired Limited Timepieces
Fossil Launches its New Star Wars Collection with Six Pieces
<
25
Creature-Inspired Basketball Shoes
Creature-Inspired Basketball Shoes
PUMA Joins Gremlins on the All-Pro NITRO Basketball Shoe
<
24
Anime Pop-Up Cafés
Anime Pop-Up Cafés
Chainsaw Man is Getting a Pop-Up Café with Cute-Themed Dishes and Merchandise
<
23
Doll-Themed Fashion Collections
Doll-Themed Fashion Collections
Bloomingdale’s Celebrates the Barbie Movie with New Capsule
<
22
Denim Guitar Accessories
Denim Guitar Accessories
Wrangler is Working with Fender on a Second Collaborative Collection
<
21
Influencer-Owned Hollywood Getaways
Influencer-Owned Hollywood Getaways
Dixie and Charli D'Amelio's House is Now Available on Airbnb
<
20
Premium Low-Calorie Spritzes
Premium Low-Calorie Spritzes
Delola Spritz by Jennifer Lopez are Shareable and Ready to Drink
<
19
Wizardly Sneaker Collabs
Wizardly Sneaker Collabs
Reebok x Harry Potter Sneakers Play with Details from the Magical World
<
18
Wild Animal-Decorated Gowns
Wild Animal-Decorated Gowns
The Schiaparelli Lion Head Dress is the Talk of the Town Right Now
<
17
Villainous Mobile Device Accessories
Villainous Mobile Device Accessories
The Disney Villains x CASETiFY Collection is Vibrant
<
16
AI-Generated Motorbike Helmets
AI-Generated Motorbike Helmets
Coldstar Art Designs a New Range of Futuristic Helmets
<
15
Superhero-Themed Glamorous Shoes
Superhero-Themed Glamorous Shoes
Marvel and Christian Louboutin Join Forces on a Shoe Capsule
<
14
Respectful Nudist Beach Campaigns
Respectful Nudist Beach Campaigns
Campaign Aims to Protect the Tradition of Nudism in Catalonia
<
13
Commerative NBA-Themed Sneakers
Commerative NBA-Themed Sneakers
adidas Canada and Bennedict Mathurin Unveil Custom-Designed Shoe
<
12
Anime-Inspired Basketball Shoes
Anime-Inspired Basketball Shoes
Zion Williamson Presents the Latest Naruto X Air Jordan 37
<
11
Dual-Picture Streaming Features
Dual-Picture Streaming Features
Sling TV Released a New Picture-in-Picture Feature for All Users
<
10
Celebrity-Starring Swimwear Campaigns
Celebrity-Starring Swimwear Campaigns
Kim Kardashian Fronts the SKIMS 'Swim Shop' Campaign
<
9
Spooky Cartoon Sneakers
Spooky Cartoon Sneakers
The Simpsons x adidas Rivalry 86 Low 'Treehouse of Horror' Shoe is Playful
<
8
Celeb-Created RTD Coffees
Celeb-Created RTD Coffees
Sylvester Stallone's Tiger Eye Coffee Delivers Liquid Motivation
<
7
Actress-Approved Swimsuit Ranges
Actress-Approved Swimsuit Ranges
The Pamela Anderson x Frankies Bikinis Collection Arrives May 4
<
6
NASA-Inspired Watch Designs
NASA-Inspired Watch Designs
Casio Designs the G-SHOCK DW6900NASA237, Inspired by Nasa
<
5
All-Pink Life-Size Dollhouses
All-Pink Life-Size Dollhouses
Airbnb Listed the Barbie Malibu Dreamhouse for Barbie Movie
<
4
Anime Film-Inspired Whimsical Fashion
Anime Film-Inspired Whimsical Fashion
Levi's Launches a Special Princess Mononoke Collection
<
3
Superhero-Themed Sportswear Shoes
Superhero-Themed Sportswear Shoes
Paul Parsons Creates Cool Marvel x Nike Concept Sneakers
<
2
Cozy Animation-Themed Accessories
Cozy Animation-Themed Accessories
This Ghibli Bag Collection is Ready for Autumn Weather
<
1
Celebratory Anime Shoes
Celebratory Anime Shoes
The Sailor Moon Footwear from Mayla Has Ornate Aesthetics
<